}

Recaudación local de fondos ejemplos:
Bright smiles to kids

Características principales

Método de recaudación de fondos

Fundraising with corporations
Special or annual day celebration

Rural/urbano

Urban

Resultado financiero neto (€)

5,222

ROI

33.9

Inversión de tiempo

15 days per event

Organización Smile Foundation
Sitio web http://www.smilefoundationindia.org/
Tipo NGO
Idoneidad More experienced
País India
Fondos necesarios para Mission Education programme, to send underprivileged children to school
Período de acción 2013-2014
Donaciones en especie recaudadas

n.a.

Tipos de donaciones

Corporate donation, employee contributions

Tipos de donantes

A well-known corporate and its employees

Resumen

20.500 children across India are currently being provided education under Smile Foundations´s Mission Education programme through 114 operational projects across 21 states of India. These children are mostly either homeless, orphaned, runaways, or belong to extremely poor families. Many of them have suffered the harsh realities of child labour. Smile Foundation is actively approaching corporates to support this programme. In this particular case the monetary sponsorship of 200 children was combined with volunteering opportunities /employee engagement for the employees of the donor organisation. During the engagement activity, employees of the donor agency visited the Smile Foundation project site and spent quality time with the beneficiaries by participating in a joint drawing competition and playing a Diwali based quiz. After the activities goody bags were distributed to the children and prizes were also given to the winners of the drawing competition and quiz competition. The donation was used in sending 200 underprivileged children to school. In return, Smile Foundation provided a tax exemption certificate, branding and reporting to the donor agency.

Consejos y lecciones aprendidas

1. An employee engagement activity involves a lot of back end work with lots of planning, which is time consuming, but once the event has taken place the corporate has a sense of ´ownership´ of the programme they are supporting. This helps to secure ongoing support from the corporate.
2. As this is a strategy that works it is advisable to consider it when you are approaching corporates, especially with a child support programme.
3. If the first joint activity goes well, there is a huge possibility of continued (and larger) support from both the corporate as well as Individual employees.

Evaluación de Wilde Ganzen Foundation

This is an excellent example of corporate sponsorship with a plus. By offering employees of the corporate the possibility to celebrate Diwali and Family Day with the children their company sponsored, they were made to feel part of the programme. For some this was the start of getting involved individually as well.

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