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Local fundraising example:
Annual function

Main characteristics

Fundraising method
Beneficiary contribution, Special or annual day celebration, Volunteer contribution

Rural/urban
Urban

Net fin result (€)
295

ROI
0.4

Time investment
One month

A dance medley by the students of the centre
Proud parents and other guests enjoying the performance
Everyone like the sketch ´Nanhi Phulwari´
OrganisationNeeV
Websitehttp://www.bmct-neev.org/
TypeNGO
SuitabilityStarting organisation
CountryIndia
Funding needed forThe education of underprivileged children
Period of actionFebruary 2014
In-kind donations raisedN.a.
Types of donationsIndividual donations
Types of donorsPatrons, both corporate and individual

Summary

NeeV, a learning centre for the underserved, held a fundraising event on the Annual Day of the organisation. The idea was to share the beneficiaries’ growth and potential with both the existing patrons and the potential future ones. The children showcased cultural performances during the event at the centre premises.

Tips and lessons learned

1. That every child has latent potential in scholastic and non-scholastic skills.
2. That such events are fabulous opportunities to sensitise and involve more people and to satisfy and thank the existing supporters of your projects. Since there are many volunteers ready to help so well defined roles should be planned to tap such resources productively.

Review by Wilde Ganzen Foundation

A strong point of this example is that NeeV especially staged this event for their current and future patrons, to show the impact of their contributions. This is a very nice way to build a lasting relationship with donors. Another strong point is that NeeV can obviously count on the support of many volunteers for the organisation of the event.

Details

Objectives
1. Showcasing the growth and potential of the beneficiaries, to parents, patrons and others in NeeV´s network.
2. Providing the patrons an opportunity to gauge the progress of the children they support.
3. Encouraging involvement of more people in the initiative.

Targeted donors
Patrons, both corporate and individual.
Friends and acquaintances.

Results

Cost/benefitNational currency (INR)Euro
Total amount raised85,0001,003
(-) Total amount invested60,000708
Net amount raised25,000295

Description of preparatory work

  • Staff, volunteers and children met on all weekdays for an average period of 3 hours.
  • The volunteers were broken into three teams, creative, back-end and event management.
  • Invitations printed for guests and parents
  • Logistic arrangements.

Description of implementation

  • The event, put together in 30 days, was conceived with the idea of sharing the beneficiaries’ growth and potential with both the existing patrons and the potential future ones.
  • Volunteers supported throughout the event fundraising.
  • The event management team was involved in putting together the resources, meeting with people, special guests and to arrange sponsorships.

Follow up: Donor appreciation and acknowledgement
After the show pictures were shared with friends and patrons, with a thank you note to all of them.

Plans to repeat the action
NeeV was planning to repeat the experience in much the same way.

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