Exemplo de mobilização de recursos locais: HIV/AIDS awareness campaign
Características principais
Método de captação de recursos
Art sale/auction, exhition or competition
Special or annual day celebration
Rural/urbano
Rural and Urban
Resultado líquido final (€)
2,872
ROI
6.4
Tempo investido
20 days
Banner of the AIDS Awareness Painting Competition
Participants are busy painting
1.000 students participated, 4.000 received the information about children who are deprived of education
Organização
Arunodaya Trust
Tipo
NGO
Adequação
Slightly experienced
País
India
Necessidade de arrecadação
The education of underprivileged children
Período de ação
December 1, 2010
Doações em espécie arrecadadas
No
Tipos de doações
Registration fees for participation in the competition
Tipos de doadores
Students and teachers
Resumo
On the occasion of World AIDS Day 2010 the Arunodaya Trust organised a big painting competition with HIV/AIDS as its theme. 300 colleges in Andhra Pradesh were approached, around 200 participated. Students from well-off backgrounds (a total of 400) paid a registration fee of Rs. 500/-. Students from underprivileged colleges participated for free. There were three prizes to be won. All students, 4.000 in total, were made aware of the work of the Arunodaya Trust for underprivileged children, deprived of education.
Dicas e lições aprendidas
1. Ways to approach and coordinate with different colleges and principals, and convincing them to allow participation of their students in the event. Invitations for all the schools and colleges were sent and the management provided their consent through telephonic discussion or email and were finally taken in to consideration. A total of 300 schools and colleges were approached; around 200 schools have given their consent. 2. Channeling the local resources of student community from privileged background for mobilisation of local funds.
Revisão de Wilde Ganzen Foundation
This is a good example of special day and theme-based fundraising combined with awareness creation for the cause of HIV/AIDS. Organising a painting competition and involvement of student from well-off as well as less privileged schools helps create awareness and better understanding.
Detalhes
Objetivos
To spread awareness on HIV/aids on World AIDS Day. Involving colleges in the State of Andhra Pradesh to raise funds for underprivileged children. The target was set at Rs. 2,50.000/-.
Doadores orientados
Students and teachers
Resultados
Custo/benefício
Moneda nacional (INR
Euro
Total arrecadado
200,000
3,320
(-) Total investido
27,000
448
Total líquido arrecadado
173,000
2,872
Descrição dos trabalhos preparatórios
Invitation to colleges for participation in ART Exhibition on HIV/AIDS theme Logistic arrangements Venue selection Selection of three best students from each college Prizes arrangements distributed with awareness message and the purpose of ART Exhibition to the winners
Descrição da implementação
Conducted art competition on HIV/AIDS The students of the selected colleges had to pay a registration fee of Rs. 500. The fee was collected from 400 students. Students from less privileged schools participated for free. The first prize winner received RS 10000, second prize winner 5000 and the third prize winner received Rs 2000 Around 1.000 students actively participated in the competition
Seguimento: Apreciação e reconhecimento do doador
Afterwards all participating schools and colleges have been thanked by email for their effective participation and their support to the education of underprivileged children.
Planos para repetir a ação
This first art competition was so successful that Arunodaya Trust decided to repeat the same event every year, with different themes and involving more schools and colleges.