Exemplo de mobilização de recursos locais: Annual function
Características principais
Método de captação de recursos
Beneficiary contribution
Special or annual day celebration
Volunteer contribution
Rural/urbano
Urban
Resultado líquido final (€)
295
ROI
0.4
Tempo investido
One month
A dance medley by the students of the centre
Proud parents and other guests enjoying the performance
Everyone liked the sketch ´Nanhi Phulwari´
Organização
NeeV
Tipo
NGO
Adequação
Starting organisation
País
India
Necessidade de arrecadação
The education of underprivileged children
Período de ação
February 2014
Doações em espécie arrecadadas
N.a.
Tipos de doações
Individual donations
Tipos de doadores
Patrons, both corporate and individual
Resumo
NeeV, a learning centre for the underserved, held a fundraising event on the Annual Day of the organisation. The idea was to share the beneficiaries’ growth and potential with both the existing patrons and the potential future ones. The children showcased cultural performances during the event at the centre premises.
Dicas e lições aprendidas
That every child has latent potential in scholastic and non-scholastic skills.
That such events are fabulous opportunities to sensitise and involve more people and to satisfy and thank the existing supporters of your projects. Since there are many volunteers ready to help so well defined roles should be planned to tap such resources productively.
Revisão de Wilde Ganzen Foundation
A strong point of this example is that NeeV especially staged this event for their current and future patrons, to show the impact of their contributions. This is a very nice way to build a lasting relationship with donors. Another strong point is that NeeV can obviously count on the support of many volunteers for the organisation of the event.
Detalhes
Objetivos
Showcasing the growth and potential of the beneficiaries, to parents, patrons and others in NeeV´s network.
Providing the patrons an opportunity to gauge the progress of the children they support.
Encouraging involvement of more people in the initiative.
Doadores orientados
Patrons, both corporate and individual.
Friends and acquaintances.
Resultados
Custo/benefício
Moneda nacional (INR
Euro
Total arrecadado
85,000
1,003
(-) Total investido
60,000
708
Total líquido arrecadado
25,000
295
Descrição dos trabalhos preparatórios
Staff, volunteers and children met on all weekdays for an average period of 3 hours.
The volunteers were broken into three teams, creative, back-end and event management.
Invitations printed for guests and parents
Logistic arrangements.
Descrição da implementação
The event, put together in 30 days, was conceived with the idea of sharing the beneficiaries’ growth and potential with both the existing patrons and the potential future ones.
Volunteers supported throughout the event fundraising.
The event management team was involved in putting together the resources, meeting with people, special guests and to arrange sponsorships.
Seguimento: Apreciação e reconhecimento do doador
After the show pictures were shared with friends and patrons, with a thank you note to all of them.
Planos para repetir a ação
NeeV was planning to repeat the experience in much the same way.
