}

Exemplo de mobilização de recursos locais:
Education for all

Características principais

Método de captação de recursos

Community contribution
Fundraising with corporations
Fundraising with religious institutions

Rural/urbano

Rural

Resultado líquido final (€)

48,561

ROI

66.8

Tempo investido

30 days

Organização African Divine Church
Tipo CBO
Adequação Slightly experienced
País Kenya
Necessidade de arrecadação Educational support of orphans and vulnerable children
Período de ação November 2016 - March 2017
Doações em espécie arrecadadas

Tipos de doações

Cash

Tipos de doadores

ADC community members, corporates such as the Equity and KBC Bank, business people, an international partner, government - Constituency Development Fund.

Resumo

ADC wished to decrease their dependency on foreign donations and decided to take a classroom course offered by Kenyan Change the Game partner KCDF, to learn how to raise more funds locally. Having completed the course, they set up a local fundraising action for the payment of school fees and scholastic materials, to help orphans and vulnerable children complete their secondary education. In 2017 funds were needed for a total of 130 pupils.

Dicas e lições aprendidas

1. It is important to diversify your sources of income as an organisation. ADC realised that relying on one potential donor is too risky. In case this donor withdraws its support all activities will be paralysed. Having different sources of income means that even if one donor stops supporting, you still have an alternative source of income while you look for a replacement. You can diversify your sources of income by seeking the support of local, national and international donors. This may include civil society organisations. corporates and even government sources.
2. Dare to ask. Always communicate your message clearly and match your story to the donors story.
3. Every member of the community is a potential donor. There may be community members who are unable to give you a monetary contribution, but are willing to volunteer. Others may just help in coordinating activities to bring about positive change in the community. An example? During the construction of classrooms in ADC schools parents came to volunteer their time or skill to help construct a classroom. Other community members gave in kind contributions, such as eggs, chickens, bananas or farm produce, since these are readily available and can be converted into cash to support community programmes. Community members feel appreciated when they are part of the project irrespective of their financial status.
4. Having a supportive leadership and an enthusiastic team that identifies with the cause is very crucial for a successful fundraising event. If the team loses interest at any given moment, then the fundraising project just dies.

Revisão de Wilde Ganzen Foundation

It is always an excellent idea to diversify your sources of income in order to become less dependent on any one of your donors. A strong point of this particular fundraising action is that ADC, being a faith-based organisation, was in a position to mobilise the church leaders and through them the church members. Everyone was given a target and many succeeded in meeting it. If you are planning a local fundraising action, it may be a good idea to involve the churches. ADC moreover decided to start building a relationship with local corporates. They approached two banks and several local business people. Finally they approached the Constituency Development Fund to persuade them to consider more orphans and vulnerable children while allocating scholarships.

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